How Important Is Sustainability For Packaging
The globalised world has changed and consumers are becoming more eco-conscious by the day. As the world moves from a single use operation to a circular economy any high quality packaging company will guide you through the process.
Here at Amphorea, we specialise in sustainable packaging with all of our core lines carrying an option which is made from recycled material. We also have a conscious drive to ensure we are sourcing materials in rPET and PCR as a matter of course.
Sustainability is more than just a fad or a mission for the moment. This issue will have a large impact on all nations, businesses and consumers forever. When sourcing your packaging always be conscious that if an eco conscious option is available, it’s always best to consider it.
Sustainability is critically important for packaging for several reasons: Here is our practical guide to the benefits.
Environmental Impact
Packaging materials can have a significant impact on the environment, from the production of raw materials to disposal. Unsustainable packaging can contribute to deforestation, greenhouse gas emissions, and excessive waste in landfills and oceans. Sustainable packaging aims to minimise these negative environmental effects.
Resource Conservation
Sustainable packaging seeks to minimise the use of finite resources like fossil fuels, water, and minerals. By using renewable or recycled materials, packaging can help conserve these valuable resources.
You can make a real impact especially in the developing world by adopting a sustainability strategy.
Waste Reduction
Sustainable packaging is designed to reduce waste and promote recycling. It encourages consumers to dispose of packaging responsibly and promotes circular economy practices, where materials are reused or recycled rather than being discarded after a single use.
This is also becoming law in a lot of countries where it is now mandatory to recycle used packaging. Some of the world’s largest economies such as Germany already have this place and trade blocks such as the European Union are moving in this direction.
Consumer Preferences
Many consumers are becoming more conscious of environmental issues and are actively seeking products with sustainable packaging. Brands that adopt sustainable packaging can attract environmentally conscious consumers and gain a competitive edge in the market.
Regulatory Compliance
Governments and regulatory bodies around the world are implementing stricter regulations related to packaging and waste management. Companies that prioritise sustainability in their packaging are more likely to comply with these regulations and avoid fines or other penalties.
We work across the UK, Europe and the wider world. We understand the complexities of differing requirements for packaging across borders.
Cost Savings
Sustainable packaging can often lead to cost savings in the long run. While initial investments in sustainable packaging solutions may be higher, they can reduce costs associated with disposal fees, raw material procurement, and transportation.
Brand Reputation
A commitment to sustainability can enhance a brand’s reputation and demonstrate corporate responsibility. Consumers are more likely to support companies that prioritise environmental and social sustainability.
Consumers are more likely to invest in a brand if it is in line with their core values. 82% of respondents to a YouGov Poll in 2023 cited climate change as very or fairly important. By moving with these consumers it gives you a competitive advantage.
Innovation and Creativity
The pursuit of sustainable packaging often leads to innovation in design and materials. This innovation can lead to unique packaging solutions that set a brand apart from its competitors.
Supply Chain Resilience
Sustainability in packaging can also contribute to supply chain resilience by reducing dependency on finite resources and mitigating risks associated with supply chain disruptions. Giving you a more sustainable business over a longer period of time.
In summary, sustainability is highly important for packaging due to its positive impact on the environment, resource conservation, waste reduction, consumer preferences, regulatory compliance, cost savings, brand reputation, innovation, and supply chain resilience.
Companies that prioritise sustainability in their packaging practices can benefit both environmentally and economically in the long term.
All of the above are just some of the considerations we look into when we source our packaging for our customers. Each customer is serviced in a way that is bespoke to them and our account managers go to great lengths to understand your business needs when supplying your products.
If you have any specific questions regarding our products or or service, please contact our account managers via email on [email protected] or call or team on 0161 367 9093.
